As Real Estate pros, we are always looking to learn. We do so by attending conferences, tradeshows, rebarcamps and tech talks. If you have attended one lately you have probably heard lots and lots about “the cloud”. Is your business in the cloud? Are your documents in the cloud? What you may be asking yourself is “what is this cloud?” Clouds are lovely and sometimes bring rain, but what does that have to do with my business? Let us explain.

The technical definition of cloud computing is “The practice of using a network of remote servers hosted on the Internet to store, manage, and process data, rather than on a local server or a personal computer”. We’re techies and that definition makes our heads spin! So what exactly does that mean? Basically, if you are using software or a service that is on “the cloud”, whatever documents and files you upload are now accessible anywhere and on any device. They are stored elsewhere for you, not on your computer. If you have an Internet connection, you are able to log into the cloud, and retrieve your files. This streamlines your business in many ways such as increasing mobility, reducing costs, and enhanced security. Additionally, you don’t have to worry about losing your files with a computer crash. Because they are stored on the cloud. When you get a new computer your files and information will be ready and waiting. Lets discuss some of these benefits.


Have you ever been out and had a client call you and they need access to documents or files right away? Have you ever forgotten a file at work that you needed when you are working from home? Cloud computing is the answer to this, because it gives you mobility. If your business runs on a cloud service, you can access your files or documents wherever you are. As long as you have an Internet connection, you can retrieve any document or information you have stored. This helps reduce time spent travelling back and forth to pick up documents and files. With this increased mobility, you are free to work from the office, at home, or even your favorite local coffee shop. Cloud software gives you more freedom.

Cost Reduction

Cloud computing will help any business cut costs. Because documents can be accessed on any computer, the need to print files will be reduced. This will help cut back not only on paper costs, but also on printers, ink, and time. Utilizing cloud software is very affordable for all businesses, from small to large. In many cases, this high power software comes at a lower cost compared to traditional software. Also, because the software is web based, there is no need to have an “IT guy” to help you install and manage it. Not only will you be saving money but you will also be doing your part in going green by reducing paper and waste.

So what happens if your business grows? Normally you would have to Buy more equipment for your office. Upgraded printers, hard drives, and laptops to name a few. By using a cloud service, you no longer have to invest your time into this. Cloud software is easily scalable to fit the needs of your growing business. The cloud provider can modify your current cloud and do all the hard work, leaving you to focus on what matters: your business.


As a business owner you need to know your information is protected. While we can’t assume we know how everyone does this, we will explain how we at Repree do it. To start, we work hand-in-hand with Microsoft. We utilize their world class infrastructure and security within Repree to ensure your information is protected. What does this mean? Well, your files are protected by the highest caliber Internet security and redundancy. Microsoft invests millions ensuring your data is protected from everything from malicious intrusions to malware and viruses. In addition to that, your information is always backed up and available for the unlikely event where we would need to use it.

Now that we’ve explained the cloud, let’s explain what Repree can do for you. Whether you are an agent or broker you can log in and find contracts, files, schedules, contact information and much more, through any computer. Also, through eSignatures, you can forward your contracts to your customer through email; have them signed online, and sent back to your Repree account, without having to print a single document. With Repree, your business will save time and money, be more organized and secure, and give you more freedom between your work and personal life.